We’ve bought into a massive lie: that being busy means being valuable. It’s a myth that’s killing real productivity. In most offices, people aren’t working—they’re just busy being busy. Drowning in meetings that should have been emails, chasing endless to-do lists, and responding to urgent-but-unimportant messages. We’re stuck in a cycle of performative work that achieves nothing.
Busyness looks good on the surface—it makes us feel important. But let’s be honest: activity doesn’t equal achievement. If your team is constantly moving but not making meaningful progress, you’re wasting time and fooling yourself.
This isn’t just an efficiency issue; it’s a leadership failure. It’s a refusal to confront the uncomfortable truth: most busyness is a distraction from doing the hard work that actually counts. If your company’s success is measured by how “busy” everyone looks, you’re playing the wrong game.
It’s time to stop rewarding the illusion of work and start demanding real impact.
So, the question is: Are you stuck in the busyness trap, hiding behind the noise, or are you ready to do work that truly moves the needle?